Stellar is a high-performance make-up model that encompasses a full vary of merchandise that features foundations, concealers, free powders, blushes, lipsticks, and mascaras. Taking visible inspiration from the cosmos, the model identification and title allude to starry constellations.
Bruce Mau Design (BMD) developed all model touchpoints — positioning and story, title, visible identification, web site, packaging, marketing campaign images, and collateral — from the onset all the best way to a launch throughout North American Sephora shops.
The phrase mark features a dot supposed to echo each the North Star and a magnificence mark. Black and white characterize evening and day whereas a secondary opalescent palette vibrates throughout the total spectrum of sunshine. Tips guarantee product images and mannequin picture shoots mirror the model ethos.