Trojan, the highest promoting condom model in North America, has launched a sub-brand meant to be subtle and elegant and, in consequence, to supply a extra snug buy and use expertise. Named Trojan XOXO, branding agency Invok is behind the id and bundle design. Richard Shear, Chief Inventive Officer for the agency, explains that the aim was to create a sexy and discrete presence.


Among the many components:  an outer sleeve that permits for the elimination of the retail graphics, a reusable carton for residence storage in an interesting bundle once more with no retail graphics, an identical mini journey pack that holds 1-2 condoms, a embellished condom foil, and a normal visible id that indicators a much less masculine, extra up to date gender-neutral perspective.



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