eHarmony is likely one of the pioneers of the web relationship business, based in Los Angeles in 2000 and that includes a patented Compatibility Matching System® which permits eHarmony members to be matched with suitable individuals for long-term relationships. The corporate has redesigned its emblem and Supervisor of Inventive Companies Shaily Savla explains in an eHarmony blogpost that “it’s making a case for lowercase.”

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Savla continues: “The best way we discover love has modified dramatically within the final 20 years and the brand new visible identification displays that evolution, as a forward-thinking, human-centered relationship firm. Staying true to its core, the model identify is written in a font that’s heat. A dynamic coronary heart shines above it, illustrating the insights, experience, and expertise we convey to creating suitable relationships. Collectively, they mix to characterize the worth we assist create — love and science work higher collectively.”

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